Why Deliverability Matters & How to Take Action When Your Messages Fail to Deliver
With national quarantines in place, business messaging is being utilized more and more every day. And for more than just marketing—there are plenty of truly imperative messaging campaigns out there where deliverability really matters. Disaster relief, communications from elected officials, election alerts, fraud alerts, and critical care reminders are just a few examples. Like Harry Potter, who was wrongly accused of being Undesirable No. 1, these are good, wanted messages that deserve to be delivered, so what causes even these messages to sometimes become “the undeliverables”?
Join Bandwidth’s deliverability expert, Emma Bradley, and our guest speakers from RumbleUp as we dive into why message deliverability matters now more than ever, and how to take action to keep your messages from becoming “the undeliverables.”
What you’ll learn
- The definition of deliverable vs undeliverable in today’s industry landscape
- Why deliverability really matters now more than ever
- Best practices for better message deliverability
- How do you assess deliverability health and take action
RumbleUp is a turnkey, peer-to-peer (P2P) texting platform that enables clients to have live text conversations at scale.