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Sender ID requirements in India

Updated over 2 weeks ago

Alphanumeric Sender IDs in India are destined for international companies only and are not available for local Indian companies. Although Sender ID registration is not required, your traffic must comply with the following requirements in order to mitigate the risk of being blocked:

  • Gambling and cryptocurrency traffic is forbidden

  • The traffic must be delivered on short codes

  • Type of traffic allowed:

    • By origin: International traffic only

    • By content: Transactional traffic only

Note: Because of very tight messaging restrictions, traffic may still be blocked by local carriers.

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