RCS: The art of the possible in travel & hospitality

With consumers increasingly dependent on their phones for transactions with businesses of all types, the travel industry has more opportunities than ever to create one-of-a-kind experiences for any traveler. RCS for Business can enhance and streamline the entire experience from beginning to end.

Imagine you own a travel and tour company that offers one-of-a-kind travel packages for consumers with unconventional schedules who like a little adventure in their day. Your company, Unbeaten Paths, works with everyone from extreme hikers to digital nomads who like to work from quiet seaside retreats (but also need good WiFi!).

Here are four examples of how RCS can help Unbeaten Paths upgrade every customer’s travel experience.

Promotions: Engage the Dream

RCS for Business makes it easy to capture a customer’s attention. With RCS, Unbeaten Paths can showcase package options with video and photo carousels and allow travelers to choose their options right from the messaging app.

Each tour selection can include a video to highlight the best features of each excursion. Once the traveler selects a hiking tour, your conversational flow can direct everything all the way to final booking.

Customization: Make it Personal

Of course, every traveler is unique. The customers of Unbeaten Paths could come from anywhere and need a variety of options for transportation.

With conversational messaging through RCS, travelers can interact with travel agents to choose the best transportation and lodging options right from their phones.

Similar bookings can be handled during the course of the conversation. For example, a hiking tour might need to include a hotel before or after the multi-day hike. RCS makes it easy for customers to choose the options that fit their preferences, schedules, and budgets without making multiple calls or opening a browser. And when it’s time to check in, travelers can manage the process right from their native messaging app!

See RCS in action

Check out this demo of Out There Media’s RCS messages created for Netflix.

Customer Service: Make it Easy

Anyone who travels even occasionally understands that hiccups happen. When they do, RCS chats make it easy to help even the most intrepid adventurer work through challenges.

When challenges are less straightforward, RCS allows you to start a phone or video call to help travelers navigate particularly thorny issues.

Add-Ons: Enhance the Experience

When travelers want to level up or extend their adventures, offer them options that improve their experience.

RCS for Business also allows an enriched experience for travelers during the trip. Unbeaten Paths can send location pins, interactive maps, and high-quality images or videos of upcoming points of interest.

Payment and Confirmation: Make it Seamless

When all the excursion details are worked out, Unbeaten Paths can take payment within the RCS chat in one seamless interaction.

Digital wallets and secure integrations make payment seamless and simple. Within moments, your customers will be packing their bags.

With the ever-expanding options available through RCS for Business, the travel and hospitality industry can give every adventurer the experience of a lifetime!

Want to learn more about how RCS is changing how business interacts with customers? Check out our recent webinar, RCS Business Messaging: Unlocking the Next Evolution in Mobile Engagement, or experiment with rich features in our ungated RCS message design tool.