SMS for healthcare: Engaging patients while staying HIPAA compliant
For most healthcare providers, “running a business” was not high on their list of big goals or dreams. They typically went into healthcare for patients, not for profit and loss statements or marketing plans. But operating a healthcare business in 2024 means optimizing the practice to stay financially healthy while providing top-notch patient care. And staying financially healthy means connecting with patients to boost engagement with every contact. Elevate patient engagement with SMS messaging In a recent episode of Bandwidth’s State of Messaging Podcast, Kim Howland, Sr. Vice President of Product at Rectangle Health, a healthcare technology company that provides a texting platform, suggested that “a lot of what you’re doing to provide patient care is the business side” of…